Stay Cotswold, the company, based in Stow-on-the-Wold, is on track for a record year as TV dramas and celebrity residents drive an influx of visitors to the region.
StayCotswold has seen bookings surge, with January proving its best-ever month. It is on course to achieve gross booking income of over £11m for the 12 months to the end of March, an increase of 36 per cent compared with the previous financial year.
Director Tracy Archer said the filming of popular programmes showcases the beauty of the Cotswolds and has driven visitor numbers. Celebrities with homes in the region have also boosted its popularity as a destination for short breaks.
StayCotswold's portfolio of properties has continued to grow - it is up 15 per cent compared with this time last year, with 245 on its books.
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